Pick a firm of your choice that is headquartered in a country other than the US (non-US MNE) but has US operations. Discuss the firms’ US activities.
-Write a page paper – Describe its activities in the US in brief.
– Use any of the chapters/concepts of the textbook to explain/examine the mode of operations of the firm in the US (eg. exporting, licensing, JV, greenfield, acquisition etc).
– Use any of the chapters/concepts in the textbook to explain/examine 1-2 activities described in more detail (for example marketing, R and D or production?)
– Provide some suggestions on how the firm could improve upon the activities you have examined. Draw on concepts from the text/other reference material.
In your reflection, you should include your identification and analysis of the central issues related to the topic, your evaluation of the alternative perspectives related to the topic, and a description of your current stance on the issue you have chosen from the broad topic.
The reflection paper must be 3 pages in length (no more and no less) and must be single spaced using Times New Roman, size 12 font, with 1.25 inch margins on the side and 1 inch margins on the top and bottom.
In addition, you must attach a cover page that includes the topic you have chosen and a page of references at the end of your paper (the cover page and reference page do not count toward the 3 page requirement). You must use at least ten references for the paper.
