The Business Value of Twitter: Challenges and Opportunities in the Musk Era

Case Study: Tweet Tweet—Will Twitter ever find a business model that works? Purpose The purpose of this discussion is for you to explore the business value of a business such as Twitter. The story of Twitter illustrates the difficulties of turning a good business idea with a huge audience into a successful business model that […]

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The Business Value of Twitter: Challenges and Opportunities in the Musk Era

Case Study: Tweet Tweet—Will Twitter ever find a business model that works? Purpose The purpose of this discussion is for you to explore the business value of a business such as Twitter. The story of Twitter illustrates the difficulties of turning a good business idea with a huge audience into a successful business model that […]

Read more