Environmental SCAN with Strategy Formulation should include:

Identified industry and a firm within it and performed (1) an environmental analysis (using tools such as PESTEL analysis, Five Forces and the Diamond Model, competitive mapping; and a (2) firm-level analysis (using tools such as SWOT, SBU, Competitive and Stakeholder Analysis – identifying core competencies and remediation needs). Include the firm’s current mission, vision, values, and strategy (generic or corporate) in your analysis. Include a TOWS matrix from your SWOT analysis. Best paper writer websites, Custom term paper writing service and Research papers owl essays – Professional help in research projects for students – Cite relevant articles and data sources at all times. The final product of this exercise is ordinarily about fifteen pages long, excluding tables and figures. (Full details in the outline of plan document in this course Moodle)

Definition of the Strategic Problem: look at the firm in its environment (markets, industries, nations, regulations, etc.) and ask (1) what is likely to happen in the future (what threats may do us harm? what opportunities offer promise?) — that is, what is the trajectory of performance the firm is likely to travel if no changes are made? Then you should ask (2) what factors are contributing to the firm’s failure to meet its mission, vision, or values?

This is the strategic problem of the firm that you will try to solve with your proposed strategy to be included.

VERY IMPORTANT- I am leaning on P&G not having many Eco friendly products, concentrating on their homecare SBU. Can this be reflected in your findings?
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